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Business Videos: Ads,
Commercials and Clips
The use Internet Videos by businesses for ads, commercials,
informational clips, and publicity is becoming popular because of its effectiveness
for getting the intended audience entertained, ease of creation, low cost of
production and many distribution channels online.
Videos that are intended to promote your business can be anything, however,
the most effective are the ones that are made to be entertaining in as much
as informative. When making a video clip for your business, keep in mind, what
can interest your audience. Always keep them coming back for more by keeping
your videos current.
What's the wait? It's free. Get your computer, digital camera,
web cam, Iphone, or camcorder running and make your business an Internet Star!
Here are some suggested styles in making your Own (Do-It-Yourself)
Videos:
- Infomercial - Introduce your business to the world. Read
a short well written script about your business and products while you show
the highlights of your store and products. Here are some key points:
- Introduce yourself, mention your credentials as the business owner
- Name, address, website of your business
- Provide a brief story about your business
- Tell about your products and services
- Answer: What makes your business unique?
- Interview - This involves an interviewer and interviewee
in a question and answer format. Prepare interesting questions and answers
that highlights the strong points about your business. Consumers are smart
and they want to know more about the people behind the business they are interested
in. The more shoppers know about you, the more effective you will be in turning
them into customers.
- Informative - You may have a new product or service that
needs exposure to let people know that its a better way! An informative video
works by explaining the steps or processes you want to let your potential
customers know about how your products and services differ. Here are some
types of informative videos you can make:
- Demo Tutorial - Talks about how to use your product
by showing and telling
- Comparison - Compare your product or service to the
products of your competitors. Why is yours better? Is it the quality,
price, service, features and the benefits you provide?
- Process - A step by step guide on how to avail of your
products and services
- Publicity - Does your business sponsor local events, donate
to charities and receive awards? Take videos of these events and upload them.
This creates goodwill by letting the public know your giving back to the community.
- Testimonials - Do you have a loyal customer fan base? Ask
them for a customer testimonial so they can say what they like about you and
what keeps them coming back to your business. Testimonials are powerful and
effective in promoting your business.
- Video Tour - An on-location tour of your place of business
or establishment. This is effective for showcasing restaurants, hotels, apartments,
and properties for sale.
Preparing Your Videos Before Uploading
- Create a Videos folder in your computer
- Edit your videos as needed. You can use video editing software such as Windows
Movie Maker or online using Jumpcut.com
- The length of your videos should be less than 5 minutes for direct uploading
in WowCity.com and less than 10 minutes for YouTube.com
How to Upload Videos
- Log in to your account or
register, if you are
not yet a member.
- In the Dashboard or Control Panel:
- If you have a Business Listing, click "Listings" in the menu
bar
- If no Business Listing, click "Videos" in the menu bar
- In the "Listings" page click "Manage" beside your Business
Listing.
- In the "Manage Listing" section click "Video" in the
sub menu bar
- Fill out the following fields:
- Title for your video (Required)
- Select a Main Category, then a Subcategory
- Choose - Country, Region, and City
- Type a short description
- You have two options for Uploading Videos:
- UPLOAD - Your video is in your computer, camcorder,
webcam, or phone.
- Select the source of your file. Default is File (In your computer)
- Click "Browse my Computer" button and select the Video
File
- Click "Upload" and when done click "Add Video"
- EMBED - Your video is from YouTube, Bebo, Revver, etc
via embed tagging.
- Click the "EMBED" tab instead of the "UPLOAD"
tab
- Select the source website, ex. YouTube.com
- Paste the Embed Tag of your video to the box
- Click on "Add Video"
Where will my videos be displayed?
The uploaded videos will be shown in the following sections in WowCity.com:
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Profile or Business Website
-
Videos Tab in your city
- Map Balloon - Coming Soon
WowCity Video Production Services
We provide affordable video ads creation services for our business advertisers.
If you are interested in this service, please send us your information so our
consultants can get in touch with you. Click
here for our contact form.
Real Estate Video Tours Production: Cost $ 99
- See a sample Video Tour property showcase, click here.
- Play Time: Approx. 40 seconds
- Realtor Info plus 7 Photos
- Property Description
Business Video Tours - Restaurants & Hotels: Cost $ 99
- Play Time: Approx. 40 seconds
- Business Info plus 7 Photos (Ambience)
- Business Description
Video Ads - Cost $ 75
- Play Time: Approx. 40 seconds
- Business Info plus 7 Photos
- Business Description
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