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Make Your Web Visitors Clearheaded – 5 Effective Tips to Simplify Your Web Design

Posted last April 14, 2017, 9:59 am in Services report article

Simplicity is the ultimate sophistication! It makes a web design look sleek; reduce navigation perplexity and it helps achieving the desired goals and outcomes (i.e., more subscribers, signups and sales). But usually it seems knotty to simplify your professional web design. A simple website design does not need to be a daunting all-or-none ordeal – you can simplify your web design with the help of some small steps.

Following are 5 key points to simplify your website.

1.      Focus Only On Important Elements

If you want your custom web design to be simpler, determine what needs to be focus, as done with any good piece of art or visual design. And that means focalizing just on the most important elements.

Apply 80/20 rule to your web designs in a number of ways that are:

Analyze analytics and usability data thoroughly, where possible, to determine your website’s 20% highly-used functions

Don’t take too much time in optimizing stuff that falls in 80% content that’s not often used

Prioritize; that is, spotlight the essential aspects of your website.

Remove uncritical functionality or content that’s not often used.

Find how to improve the design and functionality of lesser-used more important elements that could have a greater impact on conversions when used more often.

2.     Eliminate All Unneeded Elements

That means the 80% of you website elements that will make to achieve just 20% of outcomes. It could be sidebar elements, social media sharing widgets, blog post Meta details (date, author, time, number of comments, etc), or the links used in footer (this is, in particular, a huge cause of a lot of the times, especially when the visitor is in search of the reason to navigate away from the webpage).

3.     Cut down The Number Of Web Pages

A great part of simplifying your web design is to simply fewer places. You can do that by reducing the page count. Either remove unnecessary pages that you believe aren’t necessary, or at the very least, merge multiple pages into one. You don’t really have to separate “about me” and "about the site" pages. When you decrease the number of pages on the website, not just it will be easier for your visitors to concentrate on your content as there’ll be lesser places to click around, but make sure your navigation menu is simpler as well.

4.     Use More Content Above The Fold

Various studies have stated that most of the people spend their majority time above the fold on the pages. So if you want to amplify the effectiveness of your website, place the main content and call-to-actions above the fold.

Also, see if a sign-up button or form is below the fold. Shift that element higher up in page so it’s the first thing your visitor will see. Nevertheless, that is your preferred call-to-action of the visitor, so reduce the work required to get to it (i.e. scrolling).

5.     Confine Your Color Scheme

You may get carried off with colors. But for simplifying your website design visually, you have to limit your color scheme. Use fewer colors. If you need more texture and subtlety to your visual design, make use of shades of the same color, like darker blue for header and menu items and light blue for the background.